Donald Trump may be in the White House but corporate America has not given up on pushing their agenda down the country’s throat.
In 2023, the NFL tried to promote flag football during a Super Bowl ad with their ad titled “Run With It.”
Two years later, it is doubling down on the gimmick.
This year’s two-minute ad, “NFL Flag 50,” which aired after halftime, awkwardly placed girls’ and women’s flag football at the center of the league’s marketing push.
Set in a cheesy, stereotypical 1980s high school, the ad features flag football player Ki’Lolo Westerlund arriving as the “new girl,” disrupting the predictable male-dominated sports scene.
Packed with forced nostalgia, the ad includes appearances from Pat McAfee as a principal and flag football players Serenity Simon, Ashlea Klam, and Vanita Krouch.
All of this is set to the Scorpions’ “Rock You Like a Hurricane,” as the NFL desperately attempts to push flag football as a cultural moment.
”Let’s make girl’s flag football a varsity sport in all 50 states,” the final message reads.
Watch the clip below:
NFL ran this ad where a black girl takes on an entire team of male athletes: pic.twitter.com/MYlbAWwu9t
— End Wokeness (@EndWokeness) February 10, 2025
“The biggest difference is the first (Super Bowl flag football ad) sparked the global excitement, and it was all about the Olympics and the giant stage,” said Marissa Solis, SVP of global brand and marketing for the NFL, according to AdWeek.
“This time it’s more personal: It’s about high school, seeing the journey of these young ladies, and making it an official high school sport, and it starts in local communities.”
During the actual game, the Philadelphia Eagles humiliated the Kansas City Chiefs with a stunning display, denying them what would have been a record-breaking third consecutive Super Bowl title.
Also on the menu was Kendrick Lamar, whose bizarre half-time show was met with widespread disapproval by viewers.
Kendrick Lamar Bombs Out at Super Bowl LIX Halftime Show (VIDEO)
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